Articles about branding


Influencer Marketing 2020: First, Know Your Audience

Last updated: 04/09/2020

Brands are keen on growing partnerships with influencers, but where to start? An influencer is an extension of your brand and its values, so careful research and consideration...

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The 7 Deadly Sins of Social Content Creation

Last updated: 04/08/2020

Whether it’s for your own brand, or you create social content for a variety of businesses, creating consistently great content is a challenge for even the most seasoned...

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Overcoming distance: how brands can bring us together

Last updated: 04/08/2020

Covid-19 has interrupted the marketing efforts that we have all spent months planning. The new normal - from the safe confines of our homes - means social media is the world's...

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Content In A Crisis—What Brands Can Deliver

Last updated: 04/08/2020

During this crisis, marketers may shift messaging, spend or delay initiatives, but it doesn’t mean to stop communicating. Content marketing can be a lever that’s easily flexed,...

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How Brands Can Act As Social Distance Advocates

Last updated: 04/08/2020

The coronavirus pandemic has disrupted and shifted the routines of millions of people’s daily lives. Teachers are delivering content from remote locations to students who...

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Remote Working: Top Influencers and Brands - Onalytica

Last updated: 04/06/2020

With the world in flux and businesses adapting as quickly as they can to new environments, remote working has been the solution for many. But with the dramatic changes that...

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Brands With a Great Reputation Attract the Best Candidates

Last updated: 04/06/2020

People want to work for a company with good reputation. The strongest job candidates are looking for more than just salary, benefits, and whether your office provides catered...

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The Best Ways to Improve Your Personal Brand On Social Media

Last updated: 04/06/2020

There are a number of ways to improve your personal brand on social media that can be effective. In this episode of The Solutions Oriented Leader Podcast I am going to share the...

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Brand and Digital Marketing

Last updated: 04/05/2020

Without the right strategy, your digital marketing will fail—guaranteed. It’s a brutal fact: in the new COVID-19 normal, businesses that haven’t adapted to digital marketing...

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How Does Branding Work? How Do We Manage Our Brand to Attract Customers?

Last updated: 04/05/2020

Many people associate a brand with a logo or a name… But it’s so much more! Your brand defines everything about your company. Branding’ was originally the identifying marks...

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